Google My Business Optimisaiton
What is Google My Business?
(formerly Google Places / Google Local)
Google My Business has brought together all Google’s other business platforms under one umbrella. If you want your business to be prominent online, it’s essential to have a Google My Business page that is correctly optimised to boost you up the rankings in local search results.
A Google My Business page allows you to promote all the main important information about your company, including your opening hours and contact information. It will also enable your business to be seen on Google Maps so customers will have no trouble finding you.
People are much more likely to search online for a local business that provides the service they want, rather than driving around the area in the hope of having some luck. The higher you rank in search engine results, the more likely it is that you will be the first business people call.
Google My Business Ranking Factors
More well known places like famous hotels, museums, landmarks, etc. will get higher prominence. As does big brands in any industry.
It’s highly important that all the information you provide online is accurate and consistent. The name, address and phone number of your business should be the same across the web.
Google uses informaiton around the web like links, articles and directory listings to assess the quality of your site.
If no location is used in the search query, Google calculates how far a business is to the searcher when displaying the listing results.
Positive, and more importantly – authentic reviews from people plays an important factor in competing against other businesses online.
Improve Your Local SEO Now
As with all online marketing activities, getting your Google My Business page right is absolutely crucial if you want to increase your visibility and expand your customer base. Here at Digital Meal, we have extensive experience in local SEO , and understand the exact factors that Google is interested in when it determines your position in search results. Our years of expertise in the field of digital marketing will enable us to optimise your Google My Business/Google+/Google Places page to give you the best possible results.
If you want to make Google work for you and your business, get in touch with us. We will provide you with a FREE quote and discuss the many ways in which we can improve your local SEO and get your business seen and talked about, giving you the best results every time.