Local SEO Perth
Does your business primarily serve a specific town, city, state, territory or local area? Are you trying to generate more local business? Then local search engine optimisation is critical to your business.
Search engines like Google and Bing usually know where searchers are located, and they automatically prioritise local search results even if the searcher doesnโt specify a location. You want to appear above your competition; 75% of all search engine traffic never makes it past the first page of results. Thatโs a tremendous amount of potential customers and business lost if other local businesses are outranking you.
So how do you outrank your competition & local businesses in your area? You implement SEO best practices. Thatโs where our expert local SEO team based in Perth comes in.
SEO (search engine optimisation) is a big job that requires a lot of specialised knowledge, but we can give you a general idea of what our local SEO services entail. The first thing we do is make sure that search engines properly find and identify your business.
HOW TO DOMINATE LOCAL SEARCH RANKINGS
The first and biggest step is squaring away your online business listings (also known as citations). A local SEO company ensures youโre listed in all the right places and that your contact information is updated and consistent.
Weโll also help you to formulate a strategy for getting organic, positive reviews from your customers. Real reviews from people who have done business with you are a powerful determiner in where you wind up in the search rankings. Business owners canโt just pay for them or trade favours for them as Google looks out for that sort of thing and can hit you with a significant penalty if they find out about it, as do most of the major listing sites. There are consistent working strategies that harvest positive reviews, and weโll introduce you to them.
We can also help to implement a content marketing plan for your business. Our local SEO services centre around a content marketing strategy aimed at drawing in and providing value to local searchers. Things like articles and blog posts centred around phrases that your local customers are searching for can do wonders to help bring more of them to your website.
Is your business interested in local SEO, digital marketing or SEO in Perth? Contact local SEO experts Digital Meal and find out how we can help your business reach more local customers.
Local SEO FAQs
It’s natural for your rankings to fluctuate slightly. The search rankings are constantly changing as the websites around you work on their SEO (either intentionally or unintentionally).
These natural variations should reduce as your page ranking gets closer to the top.
If your website isn’t ranking, don’t despair. There are a few possible explanations, such as:
- There’s a lot of competition for your keywords,
- You’ve chosen the wrong keywords,
- You’re missing a piece of the SEO puzzle,
- You haven’t given it long enough.
The good news is you can work through all of them and identify the ranking factor(s) that is stopping you from getting the results you desire.
Do you want more people to find your business online? Do you want to increase website traffic without having to pay for advertisements? Do you want to maximise conversions from your traffic?
If you answered yes, it’s absolutely worth it.
If you want to learn SEO for your business, there are many great places to start.
Start with some of the popular SEO blogs โ such as Moz and Search Engine Journal โ to learn from the best in the industry.
Local SEO is used by local businesses to enhance their rankings within their geographical area. This ensures results are targeted towards potential clients in your area โ maximising profits for your business.
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